Thursday, 26 March 2015

Graphic Novels Boom as London Book Fair Creates Dedicated Showcase with SEQUENTIAL

World’s second-largest publishing rights fair teams with digital graphic novel app SEQUENTIAL to promote graphic stories from around the globe

London, March 25th, 2015
Graphic novels for adults are one of the fastest growing areas of book publishing and the London Book Fair (the world’s second largest publishing show with over 25,000 visitors, held April 14~16) is creating a dedicated area for the form.

The specially-designed pavilion will provide a home at the Fair for exciting international comics and graphic novel content and rights available for licensing and translation through a bespoke app designed by SEQUENTIAL, the digital comics and graphic novel app, that will be available to access via specially installed iPads around the pavilion as well as being available for download to the Fair’s visitors. All this will be supported by a series of seminars featuring key speakers from the world of comic and graphic novels. There will also be a graphic novel-themed bar next to the pavilion.

The decision to commission the creation of a special app to showcase graphic novels was partly to make the comics easily accessible but was also a nod to the growing market for digital comics and graphic novels which is estimated to be around  $100 million dollars this year.

Jacks Thomas the director of the London Book Fair commented, “It’s great to be partnering with SEQUENTIAL on our first Graphic Novels and Comics showcase at The London Book Fair this year.  Through this partnership we have gone straight for the best!  SEQUENTIAL’s acclaimed, industry-leading software allows us to display and celebrate the growth and potential of the medium in glorious high-definition, while also providing our customers with a one-stop shop for the latest international rights opportunities.”

Russell Willis, the founder of SEQUENTIAL, said, "We're delighted to be working with the London Book Fair. SEQUENTIAL's aim is to expand the market for graphic novels via the digital presentation and distribution of the best examples of the form, and this fits perfectly with LBF's decision to recognise the growth and exciting potential of comics and graphic novels with this dedicated rights showcase and pavilion.”

To celebrate LBF’s first Graphic Novel rights showcase, SEQUENTIAL will be previewing an enhanced digital version of the first-ever British graphic novel for adults – Posy Simmonds’ True Love – at the Fair, and will be running a special seminar on how to create digital graphic novels.